*Please be mindful, there may be multiple versions of the article posted elsewhere. This is THE original article. There are many House DJs,artists,promoters all over Toronto. Be sure to check HERE. No one is above anyone else. No one is more supported than anyone else. The House Community should be a place where many people can showcase their work,make people move and most importantly show the world what we have here. (Not divisive in nature.) I would never support one movement,genre,sound,crew,mixer,club-over the other. I would never post anything that suggested that either. It’s highly unfortunate that more interviews couldn’t be successfully completed throughout the city…..oh well 👍🏾
The language used in the other versions were NOT the words spoken or recorded during the interview. Please check for misquotes and re-structured sentences and phrasing. Fact check for accurate info. I repeat there are so many people who contribute to the scene all over the city. As I started this section, my intention wasn’t to say one thing was better than another.
I’ve got many friends who visit this city and don’t know where to go if they want to hear good sounds and many are not aware that Toronto has a burgeoning House or Techno scene. We had an amazing interview, Emile. This is NOT what was said. No loss in translation. (Names of artists, hosts, promoters or venues might be preferential to the individual expressing that in the interview but if anyone has ever quoted anything sounding very odd-know that it is edited before it is posted here.)
(Emile, please don’t misquote our discussion, that’s not what was said.)*
From a gig as paralegal to event party planner to disciplined athlete turned boxing instructor and now accomplished business man-Emile Awe Reed is one focused individual seeking excellence.
I’d been to Loft SC a few times…I wondered who was behind its open concept. I chatted with Emile via Skype a little over a week ago and talked about it quite a bit….
How House Music has influenced his life: Music has always been a part of his life. He was in the choir at school. He attended North Western State University and was a member of their Choir. He grew up listening to Nana Maskari, Harry Belafonte among very many unique artists. He grew up listening to Classic Rock and loved bands like The Who and Led Zeppelin. He still hadn’t embraced House by then yet but by the 80s and 90s (the most influential era in my House Music opinion) and really got into Reggae.
He notes that it was not until one of the longest running Toronto parties (Twilight Zone) that created the connection. He started attending events in (2004).
During a difficult time in his life he truly embraced House. He eventually met DJ Gene King who always mentioned the importance of an ‘open mind’.They are now business partners! Look out for UDM (Underground Dance Music) parties they throw twice a year!
House Music IS Just So Cool: He opened The Boxing Loft Social Club. House music’s sole purpose at the Boxing Club serves as a pace-setter for boxing technique (shadowboxing) and foot technique. ‘Boxing still uses rhythm just like dance….. Reed tells me with conviction,’most of the House I hear, I love…if you want to be a good boxer, you’ve got to be good at everything-a complete fighter…this is why I fight to music’.
Unlike many…..I had no idea ‘The Boxing Loft’ was an actual boxing gym! As a brand marketing pro-star I thought it was a well-crafted brand image that simply brought people together-along with a prop stage boxing ring (silly me)! With ‘Inspired Gatherings’ happening frequently, ‘Social Club’ is exactly what it is. There are arts focused events, boxing instruction and dance party events all happening within those four walls! The social component never ends!
Reed started running events at 199 Queen St. E in 2004 and ran into snags with liquor permits for locations and capacity violations. It made sense to find a permanent home for events and voilà: The Boxing Loft was born! Growing up he watched Fred Astaire and Ginger Rogers and learnt that during their time social clubs were VERY popular. People with similar interests gathered to socialize and grow their memberships. This is what the future will look like at the Boxing Loft!
The Way Emile Sees It: Reed has a way he does business with co-organizers in the scene. ‘I’m always gonna be upfront and real with people…I’m a new cat, I’m still learning….I like to work with anyone who is willing to learn, you need others in order to attain wealth….With more people there’s power…I’m a business person first….You have to be respectful…It’s not just about me’. <<<shine’s thing too!
Misquoted elsewhere. Working With the Local Toronto House Behind-the-scenes promo people: If it wasn’t for my team, I wouldn’t be here without hosts and promoters. (if I didn’t mention you, I apologize) I removed the names because it seemed to cause issue. You are the ones that enable my name to get out there. I appreciate that they have helped me brand The Boxing Loft. Even though I’m the boss-I don’t stand alone…..I’d be nowhere if the DJs didnt play in my space.
shine’s words added here>>>SO MANY AMAZING KEY PLAYERS THAT MAKE UP THE CITY’s scene-I WISH IT WAS AN EVEN BIGGER SCENE with a unified platform to bring more people from overseas to (Toronto). Absolutely no shade.
DJs should be validated as artists. I have an idea of how DJs should play. This is how/why I choose who plays at The Boxing Loft. DJs like Yogi,Stan Zeff, Zepherin Saint,Ian Friday, Josh Milan, Joe Rizla. DJs of THAT calibre-this is how I choose. I try to keep the DJ guest choices at a certain level…..you know that standard…..As an athlete I strive to be the best, same as the DJs. I have to make sure I shine so the DJ shines and the underground’ll shine. I want The Boxing Loft to act like an advocate for House Music. <<<<<<<(there are many groups, that are very good, that sound good and have large, medium or small followings all over Toronto-it doesn’t make anyone better or worse.)
What to expect at The Boxing Loft:
No drugs allowed inside (it’s a sports venue and creative space too!)
Make sure as you enter TBL you can somehow relate to what you’re taking in (art/music/sport)
Come in with an open mind
You will always be treated well
It’s a place with an incredible vibe
*Please be mindful, there may be multiple versions of the article posted elsewhere. This is the original article. There are many House DJs,artists,promoters all over Toronto. Be sure to fact check HERE. No one is above anyone else.All key players as a WHOLE contribute in many ways. People visiting Toronto internationally should be able to visit many venues to party safely during their stay here. Please check for misquotes. Fact check for real info. All media outlets are used as informative vehicles for change and to build legacy. The section of this blog was intended to bring all types of people to Toronto to embrace all genres of House. This article was not intended to be divisive in nature. I enjoy House music. And this section is all about it.Don’t take offense until you know what you’re reading is TRUE. Don’t misquote or force something that wasn’t said. (Updated in 2018-had no idea this was altered elsewhere!)